How To Make Money with Your Web Site

 

Where should you start? Trying to make money on your site can be overwhelming. It was for us at first. Start off slow at first and test the waters with your audience. A good place to start might be signing up as associate at ebay, amazon, google, monster. Recommended Ad Programs   : Google Adsense - "deliver text-based Google AdWords ads that are relevant to what your readers see on your pages,." and get paid. Google Adsense has added dozens of features including image ads, search ads since 2003. See this add below:    Turn your website into a revenue-generator in minutes Google Adsense.  This is a google add if any visitors click this add then you earn revinue DirectResponse.com - Make Money - works well for sales, leads etc. It also offers a superaffiliate program so if someone signs up under you, you can get 10% commission. CJ.COM : World No.1 Commission Junction website affilated program. you can earn money through this website. 100% gauranted. Ebay.com : World No.1 Online buy and sale website. Monster.com: world No.1 jobs website. Clickexchange - has a number of different advertisers to choose from. clickXchange.com- online marketing you can trust! - clickXchange.com, is a leading affiliate marketing solution provider. Web publishers maximize their revenue and site content providing advertisers with traffic, leads and sales. Currently 6 commission structures supported.   DirectLeads.com - Make Money! steady, reliable program lots of programs must have 3,000 views per month to qualify   Definitions CPM - cost per impression Every time an ad is displayed it counts as one impression. Rates are usually quoted for 1,000 impressions. Good choice for a busy site. CPC - cost per click Every time someone clicks, it counts as one clickthrough. Rates can be anywhere form a cent to a dollar with .10 to .17 being common. Leads If you send a person to the site who then "signs" up or participates in some way specified by the ad sponsor then a "lead" is created. Sales You receive a commission on sales. Amazon is an example of this type of program. Affiliate When you join up with a program or "associate" yourself with it you are an "affiliate". Usually they handle getting the ads, keeping statistics and you just need to display the ads. How To Promote Your Web Site  A Practical Guide for Small to Large Sites   Where should you start? Promoting your site can seem overwhelming. It's not. Everyday there's a new offer in your mail box that promises you a magic fix. Keep your focus. Focus on these four points: 1. Content Have a good content. Make sure your site have a focus and its obvious to users. Most users don't want to stumble around guessing what you're about. Make sure you site has something new to say or organizes information in a new or useful way to web site visitors? Visitors will recognize this, bookmark the site, tell friends and other websites will link to you increasing your "popularity". 2. Home Page - Don't make it all pictures and graphics - load it up with words - good words. And it's best not to ever use frames. Make sure you describe the site, its purpose and use the words that the visitors use when they're looking for your site. Use the same words and alternative words in your metatags.   3. Page <title> Element and Page Title Make up a great title for your page and be descriptive. When visitors see your site in the search result listing - those first 5 words better grab their attention and say it all. Compare your best title idea to real titles that come up when someone searches for your site. Use our Search Page and quick tips for finding headings now. Search engines look at your site and count how often you use words and where you placed the words on the page. The more often (up to a point) and more prominent the use, (ie. those header tags) then the more the page is about your "word". Search engines like Alta Vista, Infoseek, Excite, HotBot, Lycos, Canada.com, Webcrawler, Google, Northern Light - don't just use keywords - popularity counts too and other factors. Wnat to learn more about search engines? .... Check out Danny Sullivan's Search Engine Watch for an outstanding site jam packed with information. 4. Usable - Everyday we see 100's of sites that are just plain hard to use and hard to navigate. Make sure your site labels are clear consistent legible. It's hard enough getting visitors to your site ONCE, but if your site is difficult to use then it's death by mouse click and they'll never return. Writing Good Copy and Search Engine Optimization (SE0) It's imperative that you write excellent copy on your site that is effective at communicating your message online. Follow the advice above and learn more about writing online.   Content Tips Use RSS Feeds to Add Free Daily Content to Your Site Keeping your site fresh is hard work. This site really helps. Fresh excellent headlines (no ads, no programming needed, free) each day. We love it and highly recommend it. Writing and Your Web Site Do's and Don'ts: Write in pyramid style Use the words that your visitors "know" Keep it short Use lists so folks can skim The words that you use count literally and figuratively. If you CAN'T WRITE, get someone who CAN to write your main page Make your links have "scent" - 3-7 works best Figure out the best keywords/phrases to use and make sure you use them on your page, in your title, and on your page Remember: Keywords are NOT enough. You need to make your site attractive, and have great content so it becomes "popular". Good Advice - Bad Advice The web is full of "helpful" but just plain WRONG advice and these bad ideas just keep floating around like viruses. Heck they sound so great - must be true, right? Ideas like creating 100's of site doorway pages, or putting text on your page the same as your background color. Think about it - it's been done and search engines are onto the "tricks" that folks use to spam them. In some cases your site will be blacklisted. Banner Ads and Text Ads Where should you start? Trying to advertise your product on the web can be challenging - there are so many choices/options. Should you just focus on search engine placement or should you have an affilate program. Sit, back, take a deep breath and we'll show you some of the main routes to go.   To Buy or Not to Buy Banner Ads This is tried and true method but we don't always recommend it. It may or many not suit your site. You may be better off focusing on "pay-per-click" search results placement than run of the network banner ads.   You do not have to worry since the SEO Company will make sure that you will be on the top rank of search engines results and gain visibility and traffic that can lead to a lot of visitors and customers. In working with seo Company you will definitely gain visibility. The SEO Company will provide contents that are necessary for internet users and search engines as well, which makes it easier for your website to be found. In a pay-per-click search results placement, your ads comes up when someone searches on specific keywords that you have selected. Looksmart listing charges 15 cents per click. Google Ad Words allows you to have your ad placed along with search results. List Your Site with Yahoo Sponsored Search (formerly Overture) and appear on the top of search results of leading sites like Yahoo!, Lycos and MSN - this is the grandaddy of pay per click search engine results listing. How banner ads work? You find a site, click on their advertise on this site link and buy banner ad space directly from them or from a third party agent that handles their advertising sales. Or better yet your go directly to the agent and puruse their sites and select where you'd like your ads to go. There lots of ways to do it but let's get a handle on what you can buy. Ad space is typically sold four ways: By impression - every time your banner appears you pay. Impression rates can run from $2 to more than $100/1000 ad impressions By click-thru - every time someone clicks on your banner ad you pay anywhere from .01 cent to $.25 or more By lead - every time your ad generates a lead like an online registration, trial download, a catalog request, you pay. Leads are typically $.50 to $5.00. By sale - every time someone clicks on your ad and then buys your product, you pay a commission. On the high end commission rates are 50% and on the low end 5%. There are also hundreds of Free Banner Ad Exchanges. Try searching Google, if you are really ambitious and have lots of time - start your own banner exchange. Of course running around to web sites buying space is cumbersome, time consuming and frustrating. Many sites handle their advertising through a third party. You can buy space on hundreds of sites at once. Depending on the "agent" you can see online real time reports, approve the sites that carry your ad or just buy a run of the network (on any site) within a broad category. The big players (handling 100,000 of views per day) are Burst, Engage, Doubleclick, ... Buy Banner Advertisements through Affiliate Aggregators Commission Junction Text Ad This is a great program with lots of affiliates. Clickthru, Sale, Lead Check their site for current prices to set up an account DirectLeads This site is well known for offerring leads and has an established affiliate network Lead The "Right" Traffic is the Key to Making Money Have you promoted your site? Have you analyzed your keywords and worked on your position in search engines? This is critical. But you must also offer visitors something of "value" so they'll come again and again. It's exhausting work getting "new visitors" - what if 1 in 5 visitors came back weekly? Wow! Who do you trust? There are hundreds of sites. Our approach is give you good solid advice that you can start with right now. We'll give you the facts without alot of hype. And we're not trying to sell our own special guide on "how to do it". We've been on the web along time and lots of people helped us - now we're taking turn to help you.

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